Executive Director, President and CEO
Globe Telecom Director since April 2009
SKILLS AND EXPERIENCE
Prior to Globe, he was President and CEO of SPi Technologies from 1997 to 2008. At the cusp of the new millennium, he spurred the beginning of the BPO business model for the Philippines, earning him recognition as one of the founding fathers of BPO in the country. Lauding his pioneering spirit, Ernst & Young named him ICT Entrepreneur of the Year in 2003.
Under Mr. Cu’s visionary leadership, Globe embarked on a purpose-led transformation in 2016 to create a more sustainable organization. With its renewed mission, vision, and core values, collectively embodied in the new Globe Purpose, the company is now setting its sights on catalyzing and driving the nation forward. In 2019, Globe became a signatory to the United Nations Global Compact, committing to implement universal sustainability business principles.
After only two years in the telco industry, he was hailed as the Philippines' Best CEO by Finance Asia and received the award again in 2017. Mr. Cu was also named CEO of the Year in 2012 by Frost & Sullivan Asia Pacific and CEO of the Year at the Asia Communications Awards in 2017. For five years (2013 to 2017), he was included in the list of 100 most influential telecom leaders worldwide by London-based Global-Telecoms Business Magazine Power 100. Mr. Cu was named the Best Telecommunications CEO at the 2021 International Finance Awards and Asia’s Best CEO by Corporate Governance Asia at their 10th Asian Excellence Awards in 2020. He was hailed as the Best Telco CEO by London-based business magazine The Global Economics in its 2022 Awards. He was recently recognized as one of the Industrial Engineer Luminaries by the Philippine Institute of Industrial Engineers (PIIE) in 2023.
Mr. Cu earned a BS Industrial Management Engineering degree from De La Salle University in 1982 and completed his Master's in Business Administration at Kellogg in 1984.